Founder & Principal | The Krieger Creative Group
Norma Krieger has an extensive and accomplished professional art career that spans two decades. Norma is a curator, art educator, art buyer, artist representative and photographer. Most recently, Norma was a museum director, and has held leadership positions in the corporate arena, academic world, cultural institutions, and community organizations.
Born in St. Croix, U.S. Virgin Islands, and raised in New York City, Krieger grew up in locales with vibrant art communities. But it was not until she was an adult living across the street from New York’s massive and highly regarded Brooklyn Museum that she finally decided to fulfill her childhood dream of pursuing art as an occupation. She began her early training as an art instructor at the Brooklyn Museum, and was later formally trained as an art educator and curator at the respected Pratt Institute in Brooklyn, N.Y., where she received her bachelor’s degree.
For 14 years, Krieger was a senior art buyer/print producer and gallery coordinator at Ogilvy & Mather Advertising, New York, among the premier advertising agencies in the world with offices in 49 countries. There she produced and managed multi-million dollar advertising projects for worldwide brands and Fortune 500 companies such as IBM.
Always seeking to challenge herself, Norma has also developed and taught undergraduate and graduate courses at Rochester Institute of Technology, N.Y. and Pratt Institute, N.Y. She has imparted her knowledge in the Visual Arts; Advertising; Marketing; Fine Art; Commercial Art; Educational Programming and Cultural Arts Organizations.
More recently, she served as director of the Caribbean Museum Center for the Arts in St. Croix, U.S. Virgin Islands, and is now the founder and director of SOCA (Society of Caribbean Artists),
SOCA is a visual arts organization based in St.Croix, US Virgin Islands at Fort Frederik Museum, Frederiksted, St.Croix. SOCA demonstrates vision and excellence and recognizes the vital contribution arts organizations make to the cultural life of the community. Founded in 2006, SOCA’s founders, Norma Krieger, Maud Pierre-Charles, Roy Lawaetz and Nii Ahene-La, well known professional artists formed a core team spearheading the effort to build a successful visual arts organization in the USVI. SOCA’s mission is to foster and promote the artistic expressions of the Caribbean visual artist and Caribbean aesthetics.
For three years, SOCA has contributed to the growth and development of St.Croix through community engaged art activities that are free and open to the public. SOCA has produced numerous exhibitions and two “Arts Fest”,which included Art Exhibitions; Art Workshops; Film Screenings; Dance and Drumming; Live music; St.Croix Bookmobile; Culture; Local food; Fun and Music.